Review of Contemporary Business Research

An Analysis on the “Going out Policy” of Chinese-founded Enterprises and Cross-culture Management
Jieyu Ran, Ibodullo Soliev, Muddassar Sarfraz

Abstract
With the rapid development of globalization, seeking for the best development in either a country or in a territory needs the support of the globe resources. However, Chinais a country in resources shortage, thus Chinese-founded enterprises have chosen the “GoingoutPolicy”.Achieving the goal of running business globally and participating into the competition in the global market are essential and urgent. On June 1stof 2012, the StateCouncil transmitted The Guidance for creating favorable advantages in international cooperation’sand competition, which was issued by the Eight Ministriesand that guidance noted enterprises at home should strengthen the competence to go out and promote the value integration in the world.International business management is needed in the fields of researching and developing, manufacturing, and marketing etc. Higher management level in international market and create some influential international enterprise. So as aresult, encouraging Chinese-founded enterprises to go out from china is highlighted as a national strategy. Under the guidance of the “going out policy”, there will be more and more Chinese-founded enterprises are desire to go out to the global market.

Full Text: PDF